Thursday, August 30, 2012

The (not so) Incredible (definitely not) Edible Egg

We found an amazing egg donor.  We met her and her amazing daughter.  We had amazing communications.  She gave her amazing blood to be tested.  The amazing doctors said her ovaries were not that amazing.  Actually we were told " will be a big risk taking her as an egg donor...she is not an ideal candidate at all for egg donation.".

The search, sadly, continues.

Sunday, August 12, 2012

Marketing 101

We lost our original egg donor so it was time to circle the wagons and figure out how to start our family and make this baby happen!

Most of our friends are like us too *cough* old *cough* to donate an egg.  OK they're not "too" old but in the ideal world of IVF their eggs have seen better days.  So ideally, we want someone younger.

Ca-ching and I use the term specialist loosely.  We crunched the numbers.  $7,500 to $10,000 for an egg.  $6,500 for the locator company.  Then it's another $25,000+ to harvest, fertilize, and ship.  As my grandma would have said: "Oy vey!".  Plus where do these egg donor websites find all of these amazing women willing to donate eggs and/or be surrogates?  Craigslist, that's where.  The ads lead them to a survey to apply to donate.  If that's what it takes to be a specialist, I can do that.

Marketing 101
I run a number of businesses with my dad and handle all the marketing.  We also did some pretty crazy campaigning for the Crate & Barrel Ultimate Wedding Contest placing 3rd out of 7,500+ couples (with the winners actually being selected by C&B).  The time had come to market, campaign and seek our own egg donor.

Step 1 - Update our website, something I've been neglecting.  The contest ended awhile ago and those banners at the top of each page needed to be updated.

Step 2 - Create my own survey for donors to apply.

Step 3 - Advertise our survey by reaching out to friends, family, acquaintances, strangers, you name it.  We also posted on our Love At First Wink Facebook page.  And of course we posted on Craigslist!

But the most successful so far has been paid advertising on Facebook:

Aren't we cute?  Who wouldn't want to donate to us!

Which, of course, links to our donor survey:

Lastly we reach out to our blogger community.  If you know of any prospective donors, please send them our way!

We've gotten a bunch of responses from many great women.  Fingers crossed.

On another note we hope Bernadette, the Princess, and The Cheeks have made it H-O-M-E!